1- Which of the following is not a basic role of managers? Interpersonal Entrepreneurial Informational Decisional 2- A company’s IT architecture includes all of the following except: Hardware and software Networks Database management systems The members of the IT staff How IT decisions will be made 3- Which of the following is NOT one of the three objectives that the IT strategic plan must meet to allow an organization to achieve its goals? Alignment with the strategic plan Clearly defined IT steering committee IS development resources allocated Seamless IT architecture 4- In the _____ phase of the decision-making process, managers examine a situation and identify and define the problem. implementation choice design intelligence consideration 5- Which of the following systems acquisition methods can result in a company’s acquiring software that is controlled by another company, may be difficult to enhance or modify, and may not support the desired business processes? Systems development life cycle Prototyping End-user development Buy option Component-based development 6- Which of the following systems acquisition methods requires staff to systematically go through every step in the development process and has a lower probability of missing important user requirements? Systems development life cycle Prototyping End-user development External acquisition Object-oriented development 7- Which of the following is NOT an advantage of the buy option for acquiring IS applications? Few types of off-the-shelf software are available, thus limiting confusion. The software can be tried out. The buy option saves time. The company will know what it is getting. All of these 8- Evaluating the benefits of IT projects is more complex than evaluating their costs for all of the following reasons except: Benefits are harder than costs to quantify. Benefits tend to be more tangible than costs. IT can be used for several different purposes. The probability of obtaining a return from an IT investment is based on the probability of implementation success. The proposed system may be “cutting edge.” 9- Decisions today are becoming _____ complex due to _____ uncertainty in the decision environment. less, decreased more, decreased less, increased more, increased neither more nor less, decreased 10- Which of the following is/are disadvantages of the buy option for acquiring IS applications? The software may not exactly meet the company’s needs. The software may be impossible to modify. The company will not have control over software improvements. The software may not integrate with existing systems. All of these
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Advertising and Critical Analysis For this essay you will examine a selection of commercials. This essay will require that you engage in some in-depth examination of 3-4 commercials. This “close viewing” of the commercials should lead you to a thesis that answers a question such as “Who do the advertisers think that I am?” or “What do these commercials say about us?” You need to do more than simply list some commercials and summarize them – although it is important that you summarize the commercials so that the reader can “see” them. A strong essay will look deeper into the commercial and its product – it will go beyond what is simply stated and instead examine the tangible elements of the commercial as well as what is underlying or unspoken in the advertisement. While writing this, here are some things to consider: • Besides the actual product, what else is the ad selling or promoting? • What human instinct, desire, or shortcoming is the ad playing to? • What is used to make the sale and turn consumers into customers (humor, sex, youth, etc.)? • How do these ads work in conjunction with the show during which they are aired? • Who do you think this ad is aimed at (audience)? • Although only a short commercial, what do you think these advertisements say about American culture or the American people? Helpful hints: • Choose commercials from specific sectors or ones that deal with similar ideas (i.e. alcohol, trucks, military, disabilities, etc.). Doing this will help you come up with a tight focus and hold to your thesis throughout the essay. • This essay needs to be 5 – 6 pages of polished and delightfully insightful prose. In addition your paper needs to exhibit all the standard formatting and fonts. This essay also requires a Works Cited page carefully listing any sources referenced, including the commercials being discussed.